Once upon a time there was a young woman who loved bedtime. She loved it so much she looked forward to it all day. From the moment her alarm clock buzzed and she opened her eyes and stretched out her arms and yawned, “Good morning, world,” the young woman would think about bedtime.

At work she would shuffle papers, stare at her glowing, glaring monitor, and daydream about her fuzzy slippers, cozy pajamas, and mugs of Sleepytime tea. Then, later, with dinner’s dishes washed, teeth freshly brushed, and a paperback in hand, she peeled back the covers and deeply inhaled the fresh scent of clean sheets. The anticipation was her favorite part; she savored that moment before snuggling right in.

And then—a rude awakening. Her mattress was lumpy! And old. And creaky. And not at all nice. This was no simple princess and the pea type problem; this was a massive (expensive) needing a new mattress type problem. What was she to do? Surely bedtime would lose its allure without a plush, snug, luxurious final destination! (Cue dramatic music.)

Englander to the Rescue!

Perhaps envisioning the young woman’s cry for help, we’ve created a snazzy new video competition on our Facebook page. Simply by uploading a 90 second video of your bedtime routine you become eligible to win (re: get a free) LifeStyle2 queen-size mattress.

Yeah, you read that right. Film your bedtime routine—those second-nature steps you take each and every night to move from awake to zonked—and maybe win a brand new mattress. And as an added bonus, you can prove your Interweb popularity by having your friends (Facebook, not actual) vote for you.

But be warned—like every good fairy tale, there is a twist before the happy ending. Videos will also be judged on their creativity, appropriateness to the product, and undoubtedly the degree to which they make us smile. So 90 seconds of you brushing your teeth and then snoring is probably not going to cut it. Unless maybe you use a stop-motion animation technique, or look like Javier Bardem (or Penelope Cruz, take your pick). Take some pride in your work, you amateur filmmaker, you!

Happily Ever After?

So what happened to our young heroine, you ask? That has yet to be determined.

After reading about Englander’s sweet Facebook deal, she skipped down the yellow brick road to her friend’s house to borrow a video camera (her cell phone didn’t take video).  Then she got Prince Charming to read an epic voice-over narration as she made her way into the bed that was just right for her and caught some z’s before the three bears came home. (Which fairy tale are we in?! Someone got carried away…)

The Rules

For more specifics be sure to head over to Englander’s Facebook page. You can also check out our sample video for inspiration. And don’t forget to hit that “Like” button!

The Cliffnotes version:

• Video about your bedtime routine to win a FREE LifeStyle2 mattress
• No longer than 90 seconds
• In English
• No profanity or inappropriateness—this is a family show
• Must be 18 years old to enter
• Contest ends September 22

Happy filming!

The End.